Last updated: October 2026
This cookie policy describes the use of cookies and other trackers on the Altens website.
It applies to users located notably in the European Economic Area (EEA) and Switzerland.
1. Introduction
The Altens website uses cookies and similar technologies to ensure its proper functioning, remember certain preferences, measure its audience, and, when you consent, use certain services or features offered by third parties.
In this policy, all these technologies are referred to as “cookies.”
Some cookies are placed directly by Altens. Others may be placed by third-party services used on the site.
2. What is a cookie?
A cookie is a small file stored on your computer, smartphone, tablet, or other device when you visit a website.
The information contained in a cookie can be read during subsequent visits to, for example, remember your preferences or measure site usage.
3. Scripts and Similar Technologies
The site may also use other technologies, such as scripts or web beacons.
A script is a piece of code that allows the site to function interactively.
A web beacon, also called a pixel or invisible tag, is a technology that can measure certain interactions with a page or content.
These technologies are treated as cookies in this policy when they allow information to be stored on or accessed from your device.
4. Categories of Cookies Used
4.1 Functional and Strictly Necessary Cookies
These cookies ensure the technical operation of the site and its main features.
They may notably allow:
- ensuring the site’s operation and security;
- checking if your browser accepts cookies;
- remembering your preferences;
- retaining your language preferences;
- managing your session when you are logged in;
- remembering your cookie choices.
When strictly necessary for the site’s operation or the provision of an expressly requested service, these cookies may be used without your consent.
4.2 Statistical Cookies
Altens uses audience measurement tools to better understand site usage and improve its content, performance, and user experience.
These cookies may notably allow measuring:
- the number of visits;
- pages viewed;
- the duration and path of visits;
- interactions with certain pages;
- the site’s overall performance.
When required by regulations, these cookies are only placed after obtaining your consent.
4.3 Marketing and Tracking Cookies
Marketing cookies may be used to measure campaign effectiveness, track certain conversions, or enable the use of advertising services.
They may also allow third-party services to track a user’s navigation on one or more sites.
These cookies are only activated after your consent when such consent is required.
4.4 Cookies Related to External Content and Services
Some pages may integrate services or content from third-party platforms.
These services may use their own cookies or tracking technologies.
When these trackers require your consent, the services concerned are blocked until you accept them.
5. Main Services and Identified Cookies
WordPress
The Altens site runs on WordPress.
WordPress may use technical or functional cookies necessary for the operation of the site and its interface.
Among the cookies that may be used are:
wordpress_test_cookie
Duration: session
Purpose: to check if the browser accepts cookies.
wp_lang
Duration: session
Purpose: to remember language settings.
wp-settings-*
Duration: persistent
Purpose: to remember certain user preferences.
wp-settings-time-*
Duration: up to 1 year
Purpose: to remember certain user preferences.
wordpress_logged_in_*
Duration: depending on session/configuration
Purpose: to maintain the connection of an authenticated user.
Google Analytics
Altens uses Google Analytics to measure traffic and usage of its site.
Cookies identified on the previous version of the site include:
_gid
Duration: approximately 1 day
Purpose: to measure and track pages viewed.
ga*
Duration: up to 1 year depending on configuration
Purpose: to measure site usage.
_ga
Duration: up to 2 years depending on configuration
Purpose: to measure and track usage and pages viewed.
The duration and presence of these cookies may change depending on the Google Analytics configuration used on the site.
Google Ads / Google AdSense
Google technologies related to advertising measurement or conversion tracking may be used.
Among the trackers previously identified on the site is:
_gcl_au
Purpose: to measure and track advertising conversions.
Other trackers related to Google services, such as _gcl_aw, _gcl_gs, or _gcl_ls, may be present depending on the configuration actually used.
These trackers are subject to your consent when required.
Consent Management
Altens uses a consent management tool to record your choices regarding the different categories of cookies.
Technical cookies associated with this management may notably be used, including:
cmplz_functional;cmplz_statistics;cmplz_preferences;cmplz_marketing;cmplz_policy_id;cmplz_banner-status;cmplz_consented_services;cmplz_cookie_data.
These cookies are used notably to remember your preferences and your choice regarding the use of different cookie categories.
6. Consent
During your first visit to the site, a cookie management banner allows you to make a choice regarding trackers subject to your consent.
You can notably:
- accept the cookies concerned;
- refuse them;
- customize your preferences;
- save your choices.
Cookies that require your consent should only be activated after your agreement.
Simply continuing to browse the site does not constitute consent.
7. Modify or Withdraw Your Consent
You can change your preferences or withdraw your consent at any time.
To do this, you can use the “Manage Consent” feature accessible on the site.
You can then modify your choices regarding the different categories of cookies.
The withdrawal of your consent does not affect the lawfulness of processing carried out before such withdrawal.
8. Managing Cookies from Your Browser
Your internet browser also allows you to manage cookies stored on your device.
Depending on the browser used, you can notably:
- view stored cookies;
- delete some or all cookies;
- block the placement of cookies;
- be informed when a site wishes to place a cookie.
However, disabling certain strictly necessary cookies may affect the functioning of some site features.
Deleting cookies from your browser may also result in the deletion of preferences you had previously saved.
9. Your Rights Regarding Your Personal Data
When the use of cookies involves the processing of personal data, you have, under the conditions provided by applicable regulations, various rights concerning your data.
You may notably have:
- a right to access your data;
- a right to rectification;
- a right to erasure in cases provided by regulations;
- a right to restriction of processing;
- a right to object under applicable conditions;
- a right to data portability where applicable;
- the right to withdraw your consent at any time when processing is based on it.
To exercise your rights or obtain more information regarding the processing of your personal data, you can contact Altens at the contact details provided below.
You can also lodge a complaint with the competent supervisory authority for personal data protection.
10. Policy Update
This policy may be modified to take into account regulatory or technical developments or services used by Altens.
The list and duration of cookies may notably change when services are added, removed, or reconfigured.
We therefore invite you to consult this page regularly.
11. Contact Details
For any questions regarding this cookie policy or the use of your personal data, you can contact:
Altens
5 place des Coureauleurs
17000 La Rochelle
France
Phone: +33 (0)5 79 80 65 10
Email: contact@altens.fr
For more information regarding the processing of your personal data, you can also consult our Privacy Policy.